Description

July 21, from 6:30 p.m. to 8 p.m., on Zoom

Hosted by CBDC Southwest

As Artificial Intelligence becomes more accessible, tools like ChatGPT are transforming how businesses approach marketing. While it may feel intimidating or impersonal at first, ChatGPT can actually help you stay authentic, consistent, and creative — all while saving valuable time.

This workshop will show you how to harness the power of AI to elevate your marketing efforts with confidence and purpose.

By the end of this workshop, you’ll be able to:

  • Understand what ChatGPT is, how to access it, and how it works

  • Craft effective prompts to generate stronger, more relevant content

  • Use ChatGPT to brainstorm ideas and create marketing content

  • Recognize the strengths and limitations of ChatGPT as a tool

Facilitator

Hayley Bohan

With nearly 20 years in senior marketing roles, this award-winning marketer has shaped beloved brands like Moose Light, Alexander Keith’s, and Swiss Chalet. In 2017, she launched Marketing On Purpose to help small businesses build standout brands. She’s led brand launches, repositioning, and hundreds of campaigns across TV, radio, digital, and more. Creator of the Brand-Worth-Loving Method and the ACRE Growth System, she helps businesses craft their digital voice, boost engagement, and build marketing plans for meaningful growth.

Registering is easy!

Simply click the button below to get started.

The system will lead you through a couple of steps. Please follow all of these:

  1. Enroll and pay (or apply a coupon)
  2. Set up your account (first visit only)
  3. Provide demographic data
  4. Receive Zoom link and Calendar event by email